Gannett pauses 2023 AI high school sports recap tool after placeholders appeared

In August 2023, Gannett paused its AI tool Lede AI used to generate high school sports recaps after articles showed data-coverage errors, including placeholder text like [[WINNING_TEAM_MASCOT]]. The incident was documented by Axios, The Washington Post, and Morning Brew.

Gannett Co., Inc. · Incident Aug 31, 2023 · Indexed Jun 5, 2026 · 3 sources

Gannett paused a 2023 AI sports-recap tool after it published articles with placeholders like [[WINNING_TEAM_MASCOT]] rather than real team names.
What
In August 2023, Gannett paused its AI tool Lede AI used to generate high school sports recaps after articles showed data-coverage errors, including placeholder text like [[WINNING_TEAM_MASCOT]].
Incident date
Aug 31, 2023
Who
Gannett Co., Inc.
Failure mode
Hallucination
AI surface
Chatbot
Severity
Medium

What happened

In August 2023, Gannett paused its AI tool Lede AI used to generate high school sports recaps after readers noticed articles contained placeholders like [[WINNING_TEAM_MASCOT]] instead of actual team names. Reports describe awkward phrasing, repetitive language, and data-population failures leading to the pause. The incident was covered by Axios, The Washington Post, and Morning Brew as part of the broader discussion of AI in journalism.

What broke inside the model

Failure path · mode profile · Hallucination
  1. 01 · TriggerA user asks for a fact, a citation, or a figure.
  2. 02 · Model stepThe model writes a fluent, confident answer.
  3. 03 · Control gapNothing ties the claim back to a real source.
  4. 04 · FailureA fabricated fact ships as if it were verified.
  5. 05 · ConsequenceThe false claim reaches a customer, a court, or the public.

Confidence holds, and even spikes, as the claim detaches from any source.

The tool produced articles with internal template placeholders such as [[WINNING_TEAM_MASCOT]] instead of actual team names, indicating a failure in populating dynamic data fields or linking to the live data source. This data-population failure prompted Gannett to pause the program.

Public visibilityHigh
Regulatory exposureNone
Customer impactFew customers
Financial impactUnknown
Time to disclosureDays
  1. PressDispatch-Gannett AI newsroom toolaxios.com
  2. PressGannett pausing AI-written high school sports storieswashingtonpost.com
  3. PressSportswriting AI chokesmorningbrew.com
Permalinkhttps://failureindex.ai/failures/gannett-pauses-2023-high-school-sports
CitationAI Failure Index. "Gannett pauses 2023 AI high school sports recap tool after placeholders appeared" (FI-0290). Realm Labs. https://failureindex.ai/failures/gannett-pauses-2023-high-school-sports (indexed Jun 5, 2026).
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Data fields CC-BY 4.0, prose citation permitted. Incident ID FI-0290. Full dataset at /data.

Note from Realm Labs, the Index steward

How Realm would have caught this

Controls for this failure mode
  • Prism
  • OmniGuard
  • AI Detection & Response (AIDR)

A runtime layer that watches the model's internal state can flag the moment a model commits to a claim it has no support for, and hold or reroute the response before it reaches a user. Realm reads those signals in real time rather than grading the transcript after the fact.